Andreasen, Alan R. ((1934- ).)

    Strategic marketing for nonprofit organizations / / Alan R. Andreasen, Philip Kotler. 7th ed.

    Upper Saddle River : Pearson/Prentice Hall, cop. 2008. XXII, 504 s. : il. ; 24 cm.
    (Pearson Education International)
    (Pearson Education)
   
Na okł.: Pearson International Edition.

    ISBN 978-0-13-234554-5     ISBN 0-13-234554-4


Organizacje non profit
Organizacje non profit

   
T.12923        UKD: 005:33.012.4:658.1/.5:005.2]=111