Cohen, William A. ((1937- ).)
Drucker on marketing : lessons from the world's most influential business thinker / / William A. Cohen ; [forew. by Philip Kotler].
New York : McGraw-Hill, cop. 2013.
XXI, 265 s. ; 24 cm.
ISBN 978-0-07-177862-6 ISBN 978-0-07-177863-3 (e-ISBN) ISBN 0-07-177862-4 (MHID) ISBN 0-07-177863-2 (e-MHID)
T.15303
UKD: 339.138:929-052 Drucker P. F(73)"19/20"]=111