Kotler, Philip ((1931- ).)

    Marketing in the new economy / / volume editor Patrick J. Duparcq ; contributions Patrick J. Duparcq, Ward Hanson, Edward C. Malthouse, Das Narayandas, Thomas Steenburgh. 2nd print.

    New Delhi [etc.] : SAGE, 2012. XXVI, 150 s. : il. ; 25 cm.
    (Legends in Marketing)     (Legends in marketing. Philip Kotler ; vol. 7)
    (Legends in Marketing)     (Legends in marketing. vol. 7)
    ISBN 978-81-321-0519-0

   
T.18053        UKD: 339.138(045/046)=111