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Managerial marketing : current thought /
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current thought /
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Sheth, Jagdish N.
(1938- ).
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volume editor Rajendra S. Sisodia ; contributors David Aaker, Philip Kotler, V. Kumar, Robert A. Peterson, Glen L. Urban. |
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2nd print.
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Czytelnia ul. Cukrowa 8 (SIL obcojęzyczny)
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New Delhi [etc.] :
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SAGE,
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2012.
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XXXIV, 266 s. :
il. ;
25 cm.
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(Legends in Marketing )
(Legends in marketing. Jagdish N. Sheth vol. 6)
(Legends in Marketing )
(Legends in marketing. Jagdish N. Sheth ; vol. 6)
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Bibliogr. przy art.
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978-81-321-0300-4
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339.138(045/046)=111 |
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