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Analytical marketing / volume editors Robert C. Blattberg ; contributors Anne Coughlan, Lakshman Krishnamurthi, Andris A. Zoltners. 2nd print. New Delhi [etc.] : SAGE, 2012.
Broadening the concept and applications of marketing / volume editor William L. Wilkie ; contributors Alan R. Andreasen, Sidney J. Levy, Gerald Zaltman. 2nd print. New Delhi [etc.] : SAGE, 2012.
Business-to-business / volume editor Rajdeep Grewal ; contributors Mahima Hada, Jean L. Johnson, William T. Ross. 2nd print. New Delhi [etc.] : SAGE, 2013.
Channels of distribution / volume editor James R. Brown ; contributors Adel I. El-Ansary, Barry Berman, Rajiv P. Dant, Patrick J. Kaufmann, John R. Nevin. New Delhi [etc.] : SAGE, 2011.
Comparative price advertising / volume editor Albert J. Della Bitta ; contributors Edward A. Blair, Larry D. Compeau, Ram Krishnan. New Delhi [etc.] : SAGE, 2011.
Consumer behavior : information processing and decision making / volume editor Ashutosh R. Patil ; contributors Richard P. Bagozzi, Dawn Iacobucci, Robert Meyer, Kent B. Monroe. New Delhi [etc.] : SAGE, 2011.
Consumer behavior : attitude, intention, and choice behavior / volume editor Tracey M. King ; contributors Merrie L. Brucks, Wayne D. Hoyer, Debbie MacInnis, Aric Rindfleisch, Hanumantha Rao Unnava. New Delhi [etc.] : SAGE, 2011.
Consumer behavior : empirical research / volume editor C. Whan Park ; contributors William O. Bearden, Valerie S. Folkes, Mary Gilly, Flemming Hansen, David W. Stewart. 2nd print. New Delhi [etc.] : SAGE, 2012.
Creating and managing the product mix / volume editor Venkatesh Shankar ; contributors Barry L. Bayus, Satish Jayachandran, Rajan Varadarajan. 2nd print. New Delhi [etc.] : SAGE, 2012.
Customer relationship management / volume editor Denish Shah ; contributors Lerzan Aksoy, Morten Holm, Timothy Keiningham. 2nd print. New Delhi [etc.] : SAGE, 2013.
Ethic, quality of life, and pedagogy / volume editor Gina L. Miller ; contributors O. C. Ferrell, Shelby D. Hunt, M. Joseph Sirgy, Scott Vitell. New Delhi [etc.] : SAGE, 2011.
Forecasting in marketing / volume editor Kay Peters ; contributors Roderick J. Brodie, Timothy B. Heath, Kalyan Raman. 2nd print. New Delhi [etc.] : SAGE, 2013.
Globalization and international marketing competition / volume editors Michael R. Czinkota, Charles J. Skuba ; contributors Michael R. Czinkota, A. Coskun Samli, Charles J. Skuba, Isabelle Szmigin, Douglas West. 2nd print. New Delhi [etc.] : SAGE, 2012.
Improving the role and practice of marketing / volume editor Tim Ambler ; contributors Patrick Barwise, Hugh Davidson, Winston Fletcher. 2nd print. New Delhi [etc.] : SAGE, 2012.
Internal marketing, research approach, and other works / volume editor Lars-Johan Lindqvist ; contributors Evert Gummesson, Philip Kotler, Mikael Paltschik, Rafael Ramirez. New Delhi [etc.] : SAGE, 2013.
International and cross-cultural marketing / volume editor Francis M. Ulgado ; contributors John B. Ford, David A. Griffith, Bodo B. Schlegelmilch, Jeryl Whitelock, Attila Yaprak. New Delhi [etc.] : SAGE, 2011.
International marketing / volume editor Daniel C. Bello ; contributors Esra Gençtürk, David A. Griffith, Kelly Hewett. 2nd print. New Delhi [etc.] : SAGE, 2013.
International marketing / volume editor Abdolreza Eshghi ; contributors Johny K. Johansson, Masaaki Kotabe, W. Fred van Raaij, Guenter Schweiger, Howard Thomas, David K. Tse. 2nd print. New Delhi [etc.] : SAGE, 2012.
Macromarketing, ethics, and social responsibility : the development period / volume editor Scott J. Vitell ; contributors Tine De Bock, Lawrence B. Chonko, Patrick Van Kenhove, Marilyn L. Liebrenz-Himes, Terrence H. Witkowski. New Delhi [etc.] : SAGE, 2011.
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