Rezultaty od 1 do 4 z 4
Creating and managing the product mix / volume editor Venkatesh Shankar ; contributors Barry L. Bayus, Satish Jayachandran, Rajan Varadarajan. 2nd print. New Delhi [etc.] : SAGE, 2012.
Marketing management and strategy / volume editor Rajan Varadarajan ; contributors Terry Clark, Martin Key, Neil A. Morgan, Charles H. Noble, Mark Peterson, Douglas W. Vorhies, J. Chris White. New Delhi [etc.] : SAGE, 2011.
Marketing theory and orientations / volume editor Ravi S. Achrol ; contributors John C. Narver, Torger Reve, Robert E. Spekman, David W. Stewart, Rajan Varadarajan. 2nd print. New Delhi [etc.] : SAGE, 2012.
Visioning the future / volume editor Balaji C. Krishnan ; contributors O.C. Ferrell, Rajan Varadarajan, Barton A. Weitz. 2nd print. New Delhi [etc.] : SAGE, 2012.
x