|
Social marketing. Vol. 1, Conceptual frameworks and common ground /
|
| Conceptual frameworks and common ground
|
|
Vol. 1,
Conceptual frameworks and common ground /
|
|
ed. by R. Craig Lefebvre. |
|
Czytelnia ul. Cukrowa 8 (SIL obcojęzyczny)
|
|
Los Angeles [etc.] :
|
|
SAGE,
|
|
2013.
|
|
XLV, [1], 405 s. :
il. ;
24 cm.
|
|
(SAGE Library of Marketing )
(SAGE Library of Marketing )
|
|
Bibliogr. przy rozdz.
|
|
978-1-4462-5311-3
|
|
339.138:659:304:364-7](07)=111 |
|
|